About Kay Barchetti, Realtor

Since your quality of life is the unique blend of your values, personal taste, and lifestyle; your new home should fit like a good pair of shoes!



Do you want to work with an agent who for thirty years has excelled in discerning, understanding and creating differing personal tastes and styles? An agent who will embrace your dreams with energy and passion! An agent who works?

In Pittsburgh we have a larger than average supply of homes on the market; causing it to take longer to sell a home.  If you need to sell your home, you can't risk having a less than a hard working tech savvy real estate agent with an eye for marketing and knowledge of what makes a home sell.  There is too much at risk.

Coldwell Banker is the World’s number one Real Estate company. Kay Barchetti is in the top 3% of Coldwell Banker’s Western PA Agents. She is known for getting homes sold in this slow market. 

How? 

Just as dressing properly to create the right appearance for an interview is important, so is preparing and/or staging your home when you are ready to market it.  Kay knows that the appearance of your home, thereby the perceived value, is the number one factor leading to attaining a winning rate of sale for your home.

The importance of, speed of sale, or price attained varies from seller to seller, but “winning” to Kay, is achieving the home owner’s choice of the combination of those 2 factors.

Customer service is defined by web-tech ability, cutting edge equipment, and domination of the cadre of Buyers surfing the World Wide Web.

The Kay Barchetti Team uses the web to attract Buyers to their Seller’s homes with 2-5 minute professionally produced Virtual Brochures with incredible photographs and pertinent Community information.

Between 85% and 95% of all home sales now originate on a web site. The Kay Barchetti teams l

Kay says, "Homes are not products, they are commodities; the price of commodities is never set by the manufacturer or owner, rather it is set by the market. The challenge is to increase traffic to the home while presenting a value to the buyer, the contracts will follow."

With many homes languishing on the market for 6 to 12 months and some never selling at all, Kay Barchetti is proud of her marketing/sales results for the Kay Barchetti listing customers. Last year the Kay Barchetti Team average, from listing date to contract date, was just 63 days; for the past 12 sales of 2008 it is 71 days.

Achievements/Awards

  • National Entrepreneur of the Year 1995
  • Recipient Observer Award for Outstanding Community Service 1994
  • Congressional Record 104th Congress - House of Representatives, "Bringing International Business to Pennsylvania 8/94"
  • Joined Coldwell Banker late 2005, Received Coldwell's "Rookie of the Year" 2006
  • Placed in the top 6% of 4,500 Coldwell Western Pennsylvania Agents for 2006
  • Placed in the International Sterling Society of Coldwell Banker 2006
  • Moved up to the International Gold Society of Coldwell Banker 2007

Personal Information

  • Founder and President of the K. Barchetti Shops Oxford Centre 1982-1997.
  • Keynote Speaker for: National Realtors Association, Commercial Sales, Enterprise Corp of Pittsburgh Enterpreneur's Day, Duquesne University Small Business Development Center, Ford Motor Company "Meeting Customer Expectations:, Fleetwood Homes "Customer Service", Shinsegae Department Stores, Korea.
  • 1993, 1994, 1995 Nominated for the Ernst & Young/Merrill Lynch Western Pennsylvania Entrepreneur of the Year Award
  • President of the International Fashion Group 5 years
  • Featured for Customer Service by The Wall Street Journal 10/90 and 12/93, Success Magazine 6/94, and the Chicago Tribune 3/97

Effective Advertising Strategies

Effective Technology Strategies

  • West Penn Multi List - Networks sales associates and homes for sale
  • Internet Advertising - Our listings stand out from the others with extra photos, more detailed descriptions and our Virtual Brochures
  • User friendly websites - The Pittsburgh Post-Gazette named PittsburghMoves.com the 'most user friendly' site of any local area company
  • Virtual Brochures - Step inside the home with dozens of photos, community information and home details
  • LeadRouter - State-of-the-art technology connecting agents with home buyers instantly. All Coldwell Banker agents are equipped to respond within seconds to a customer inquiry, providing a fast, knowledgeable response.

Services for Buyers and Sellers

  • Coldwell Banker Home Loans - Exclusive guarantees and Phone in, Move in Pre-approval Programs. Pre-approved buyers mean less 'fall throughs' at the closing.
  • The Coldwell Banker Concierge - Can recommend hundreds of service providers before, during, and after you move
  • American Home Shield Home Warranty - Covered items will be repaired for one low-price deductible.
  • Relocation Division - Uniquely positioned as the principal broker for Cartus in Pittsburgh to bring more buyers and sellers together.
  • Specialty Markets - We have separate programs and divisions for luxury homes, commercial property, new construction, auction services, and property management.

Realtor®  Mulit-Million Dollar Club